How to Start a Copywriting Business and Land Clients Fast

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Copywriting is one of the most profitable and in-demand skills in 2025. With businesses constantly looking for compelling content that drives sales, the demand for skilled copywriters has never been higher. If you want to launch a copywriting business and land your first clients within 30 days, this guide will walk you through everything you need to know.

Why Copywriting Is a Great Business Opportunity in 2025

As businesses increasingly move online, the need for persuasive copy is skyrocketing. From website content and email marketing to sales pages and social media ads, companies are willing to pay top dollar for high-converting copy.

High Demand: Every business needs copy that sells.

Low Startup Costs: All you need is a laptop and internet connection.

Scalability: Start as a freelancer and grow into an agency or product-based business.

Want to fast-track your success? Join Patrice’s Copywriting Community on Skool and connect with other aspiring copywriters learning proven strategies.

Step 1: Set Up Your Copywriting Business

1. Define Your Services

Start by deciding what type of copywriting services you’ll offer:

Website copy

Sales pages

Email marketing

Ad copy (Facebook, Google, Instagram)

Blog writing with conversion-focused storytelling

2. Create Your Portfolio

Even if you don’t have clients yet, you can create sample projects to showcase your skills.

Rewrite existing ads and sales pages to show improvements.

Offer free or discounted services in exchange for testimonials.

Build a simple website to showcase your work.

3. Set Your Pricing

New copywriters often undercharge—don’t make that mistake! Here’s a basic pricing guide:

Beginner: $50-$100 per page

Intermediate: $200-$500 per project

Advanced: $1,000+ per project

Step 2: Finding Your First Clients

1. Leverage Cold Email and LinkedIn Outreach

The fastest way to land clients is through direct outreach. Here’s how:

Identify businesses that need better copy (e-commerce stores, coaches, service providers).

Send personalized cold emails highlighting how you can improve their messaging.

Use LinkedIn to connect with business owners and offer value-driven advice.

Example Cold Email Template:

Subject: Quick Tip to Boost Your Sales Copy 🚀
Hi [First Name],
I came across your website and noticed an opportunity to improve your copy and increase conversions. I specialize in writing compelling sales pages that drive more revenue. Would love to send you a few quick suggestions—free of charge.
Let me know if you'd be interested!
Best, [Your Name]

Pro Tip: Want to learn how to craft winning cold emails? Join Skool and gain access to proven copywriting strategies.

2. Leverage Skool to Build Authority and Clients

Many copywriters struggle to stand out, but Skool.com provides a powerful way to attract clients through community building.

Create Your Own Copywriting Group: Share tips and insights, positioning yourself as an expert.

Engage in Existing Communities: Offer value, answer questions, and network with potential clients.

Sell Copywriting Packages Within Skool: Turn your expertise into a sustainable income stream.

Example: Instead of relying on Upwork or Fiverr, build a Skool community teaching business owners how to improve their copy—then offer your services to them.

Step 3: Scaling Your Copywriting Business

Once you land a few clients, focus on scaling your business:

Retainers & Monthly Packages: Offer ongoing copywriting services for consistent income.

Referrals: Ask happy clients for introductions to others who need copywriting help.

Productize Your Knowledge: Sell templates, courses, or coaching packages.

Example: If you’re consistently writing email sequences for clients, create an Email Copywriting Course and sell it to businesses inside Skool.

Final Thoughts

Starting a copywriting business doesn’t have to be overwhelming. With the right strategy, you can land your first clients in 30 days or less and start making money online. By using platforms like Skool, direct outreach, and community engagement, you’ll create a thriving business faster than most freelancers.

Want to accelerate your journey? Join Patrice’s Copywriting Community on Skool for exclusive insights, client-getting strategies, and a network of successful copywriters.